Dayuan Pumps Unveils New Brand Identity — Flowing Forward with Confidence

Dayuan Pumps Unveils New Brand Identity — Flowing Forward with Confidence

Jul 29, 2025

We’re excited to share some big news with you—Zhejiang Dayuan Pumps Industrial Co., Ltd. has officially launched a brand-new visual identity!This fresh new look marks more than just a change in design—it represents a new chapter in our journey toward intelligent manufacturing and global expansion.The redesigned logo, featuring a bold industrial typeface and a tech-inspired blue tone, reflects our modern outlook and international ambition.
A standout feature of the new logo is the custom “y” element, which integrates a square and infinite pipe design—symbolizing our relentless pursuit of process excellence and our continuous, reliable commitment to customers. The overall visual design conveys strength, precision, and efficiency—just like the pumps we build.

Visual Refresh, Value Sustained

This brand upgrade goes beyond appearance—it’s a reaffirmation of our promise: to deliver high-reliability, high-efficiency, and low-maintenance pump solutions. Since 1990, Dayuan has served global markets with trusted systems for agriculture, HVAC, residential water supply, sewage treatment, and river dredging.
The new visual identity will be applied across packaging, showrooms, exhibitions, and online platforms to ensure a unified, trustworthy Dayuan experience at every touchpoint.

Same Mission, Stronger Vision

Our mission has never changed: to make water flow smoother, safer, and smarter. Backed by a full industrial chain and R&D capabilities, we serve over 100 countries and regions with integrated water pump solutions.
As we move forward, Dayuan will continue to lead with innovation, stay rooted in quality, and collaborate globally to create efficient, sustainable water systems.
For inquiries or partnerships, contact us at dy005@dayuan.com

DAYUAN PUMPS · The Power of Flow, The Trust of Stability
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